As climate change and its impacts become increasingly evident, rapid reductions in carbon emissions and effective strategies for mitigating climate- related impacts are essential (Richardson et al., 2023). This includes the need to rethink how we consume and shop. The UN, through its Sustainable Development Goals (SDGs), emphasises the importance of responsible consumption and production, as well as sustainable cities and communities (United Nations, 2015). This positions the retail sector as a key player, carrying significant responsibility in contributing to the achievement of these global objectives. Thus, sustainable retail has become an increasingly important topic for practitioners, educators and researchers alike.