Significant advances in technology have made autonomous driving (AD) of vehicles a practical reality, and AD has a number of potential values to society. The core objective of this project is to define a multidisciplinary research model that can identify user expectations and experiences of AD-cars. Volvo Cars will start testing AD cars in public traffic with actual users during 2017. However, little is known about user expectations and experience relating to safety in AD, and published studies describing customer prerequisites are remarkably few. This project will address this gap in knowledge through an innovative interdisciplinary study that connects field operational testing design ethnography and experimental testing.