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Spelelement i jobbsökningsprocessen: Ett sätt att motivera unga långtidsarbetslösa?
Malmö University, Faculty of Technology and Society (TS).
2022 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Game elements in the job search process : A way to motivate young long-term unemployed? (English)
Abstract [sv]

I mars 2022 beräknades cirka 151 500 personer vara långtidsarbetslösa. De flesta arbetslösa personer skriver in sig hos Arbetsförmedlingen, men många menar att deras motivation till att engagera sig i jobbletandet sjunker under processen. Denna studie har genom kvalitativa intervjuer undersökt om användandet av progressions- och prestations-orienterade spelelement i ett gränssnitt för jobbsökningsprocessen kan påverka motivationen att genomgå den. Syftet var att skapa en grund för vidare diskussion kring användandet av progressions- och prestations-orienterade spelelement i kontexten av jobbsökningsprocessen. Under intervjuerna fick respondenterna se en prototyp innehållande progressions- och prestations-orienterade spelelement för att ta del av deras uppfattning om prototypens potential till att påverka deras motivation. Resultatet visade på olika faktorer som respondenterna ansåg öka respektive sänka deras motivation. Resultatet visade även på att de spelelement som användes i prototypen erbjöd flera av de faktorer som respondenterna upplevde ha potential till att verka motiverande. Slutligen visar resultatet på att det är viktigt att en spelifiering för jobbsökningsprocessen är individuellt utformad och att de spelelement som används är meningsfulla för användaren i förhållande till kontexten.

Abstract [en]

In March 2022, approximately 151,500 people were long-term unemployed. Most unemployed people register with the Swedish Public Employment Service, but many feel that the motivation to work towards their goal of getting a job decreases during the process. Through qualitative interviews, this study has investigated whether the use of progression- and performance-oriented game elements in an interface for the job-search process can affect the motivation to undergo it. The purpose was to create a basis for further discussion about the use of progression- and performance-oriented game elements in connection with the job search process. During the interviews, the respondents saw a prototype containing progression- and performance-oriented game elements to get information about their perception of the prototype's potential to influence their motivation. The results showed various factors that were considered to increase or decrease their motivation. The results also showed that the game elements in the prototype offered several of the factors that the respondents considered had the potential to motivate them. Finally, the results show that it is important that a gamification for the job-search process is individually designed and that the game elements used are meaningful to the user in relation to the context.

Place, publisher, year, edition, pages
2022. , p. 60
Keywords [en]
Gamification, game elements, motivation, progression, tasks, goals, meaningfulness, the job-search process
Keywords [sv]
Spelifiering, spelelement, motivation, progression, uppgifter, mål, meningsfullhet, jobbsökningsprocessen
National Category
Media Engineering
Identifiers
URN: urn:nbn:se:mau:diva-53453OAI: oai:DiVA.org:mau-53453DiVA, id: diva2:1675637
Educational program
TS Medieproduktion och processdesign
Supervisors
Examiners
Available from: 2022-06-28 Created: 2022-06-23 Last updated: 2022-06-28Bibliographically approved

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CiteExportLink to record
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Citation style
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