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MRx and the aesthetics of locative writing
Malmö högskola, Faculty of Technology and Society (TS).ORCID iD: 0000-0002-9859-2416
2015 (English)In: Digital Creativity, ISSN 1462-6268, E-ISSN 1744-3806, Vol. 26, no 3-4, p. 182-192Article in journal (Refereed)
Abstract [en]

From a media studies perspective MRx is a form of writing, and specifically a form of inscription, a writing in space or on places. A key quality that distinguishes MRx from MR is an attention to the aesthetics of the experience. To examine the aesthetic dimension of writing is to ask: what it “feels like” to read and write according to an accepted set of practices. MR applications are tactile and proprioceptive, and MRx experiences further explore and make us aware of this multi-sensory engagement. MRx experiences are in this sense polyaesthetic, and as such they exhibit the qualities: seriality, weakened narrative and altered trace. The polyaesthetics of MRx experiences is explored in a series of example of digital art and public display, such as Blast Theory's Rider Spoke and the projection on the Arc de Triomphe in Paris to mark the finish of the 2013 Tour de France.

Place, publisher, year, edition, pages
Taylor & Francis, 2015. Vol. 26, no 3-4, p. 182-192
Keywords [en]
augmented reality, digital media, locative media, aesthetics
National Category
Medical and Health Sciences
Identifiers
URN: urn:nbn:se:mau:diva-16032DOI: 10.1080/14626268.2015.1100120ISI: 000367388700002Scopus ID: 2-s2.0-84952629430Local ID: 20098OAI: oai:DiVA.org:mau-16032DiVA, id: diva2:1419554
Available from: 2020-03-30 Created: 2020-03-30 Last updated: 2024-02-05Bibliographically approved

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Engberg, Maria

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